The rapid pase and fierce competition in the digital market place require a whole different level of customer focus, innovation and time to customer value.

Compose

In todays world of IaaS, PaaS, SaaS and Open Source, innovation is happening all around us. Instead of having to build everything yourself (like in the old days) we will instead compose different offerings to solve our needs. That said, we still believe that some development will be necessary (for all the things that are unique to us) but at the same time, if others can benefit from our innovation they should be able to because we live by the principle “Open Source First”.

Ship

Ship (Software deployment) is all of the activities that make a software system available for use.

In continuous delivery, we introduce two new architectural attributes: testability and deployability.

In a testable architecture, we design our software such that most defects can (in principle, at least) be discovered by developers by running automated tests on their workstations. We shouldn’t need to depend on complex, integrated environments in order to do the majority of our acceptance and regression testing.

In a deployable architecture, deployments of a particular product or service can be performed independently and in a fully automated fashion, without the need for significant levels of orchestration. Deployable systems can typically be upgraded or reconfigured with zero or minimal downtime.

Source: Continuousdelivery.com

Run

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Change

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